Leading global event management software provider Eventsforce today announces a partnership with Coventry University to assist in the development of courses and qualifications as part of both the undergraduate and postgraduate Event Management degree programmes.
Eventsforce will be involved in the development of the courses at a strategic level, aiming to create a qualification that has practical and real-world commercial benefits, setting students apart from other graduates at a time when the graduate job market is extremely competitive. The content of the course will be tailored to help students gain an understanding of how to best use the Eventsforce event management software suite and understand the benefits that event technology can bring to both event professionals and event attendees.
George Sirius, CEO of Eventsforce, commented: “I am incredibly proud that Eventsforce has teamed up with Coventry University. It is so important to nurture the new talent from an early stage as these students represent the future of the events industry.
“We want to begin to bridge the increasing gap between academia and industry by helping to develop a course built around key learning points that we believe are essential in the events industry, based on our experiences of almost ten years. By doing so, we will be producing a course that is of benefit not only to the students, but also to the work environment that they will soon be entering.”
Ian Webster, Senior Lecturer at Coventry University, added: “Gone are the days that a student at university can secure graduate employment on the back of a good degree qualification alone. A student needs to be ‘industry ready’ when they graduate from University. By this I mean they should have a CV filled with relevant work and voluntary experience gained whilst studying their degree, and be able to be proficient in relevant skills dictated by industry itself.
“Our partnership with Eventsforce ticks all the relevant boxes. After completing the Eventsforce Certification Programme, as part of their curriculum, our Event Management students will be ahead of the game when it comes to graduate employment and placements within the Event Industry. These investments and engagements made with industry leaders, such as Eventsforce, are reasons why Coventry University is ranked as the number one UK institution offering degree programmes in Event Management.”